Article marketing is one of the most powerful methods anyone can use to drive traffic to a website or blog. The search engines love fresh, unique content. If you are writing articles on a regular basis, and submitting them to your blog as well as popular article syndication websites, then your search engine rankings are going to increase substantially!
Here are a few tips to keep in mind when writing your articles, and as an Atlanta marketing consultant I have used many of these very same tips on my own websites!
1. Create Catchy Titles. You want your titles reflect what you are going to talk about within the article, and do so in a catchy manner! For example, if you are an attorney and writing an article about personal injury lawsuits, a boring title would be "personal injury lawsuits." On the other hand you could write a catchy title that grabs the readers attention. An example of this would be "How to file a personal injury lawsuit and get your settlement now!"
2. Use proper keyword density. Many people try to stuff keyword phrases into their writing, but the search engines pick up on this and label it as keyword stuffing. Ideally you want to use a keyword phrase approximately every 75 words. a 1.5% keyword density is considered ideal, and as an internet marketing consultant in Atlanta I have found this to be true with many of my own clients.
3. Create a call to action. At the end of your articles you want to lead your reader to an action. If you are a personal injury lawyer, then have the person call to schedule a free consultation. Never let someone leave your website or blog without telling them what to do. Subconsciously people like to be told what to do, so take advantage of it.
These are three great tips to get the most out of your article marketing efforts. As an Atlanta marketing consultant I want to help your business stand out, and article marketing is one of the many tools that I recommend my clients use in order to see success!
For a free quote or consultation visit http://www.matthewlordconsulting.com
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About Me
- Matthew Lord
- Hello everyone, and welcome to my Atlanta Marketing Consultant blog. My name is Matthew Lord, and I am internet marketing consultant based in the Atlanta area. My passion is helping business owners blitz their competition with a dyanmic, interactive, and unique internet marketing campaign!